Why long-haul can be too short-term

There is an increasing trend for retailers to move sourcing closer to home.

While some of the factors behind this trend are new, a fuller understanding of the real or ‘lifetime’ margin, rather than headline margin means many retailers would have benefited from pursuing this course sooner.

Baronsmead Director, Ian Gray, explores the issues in his latest article for Retail Week. To view the article in full, please click here.